Location and Lifestyle in Contemporary Resort-Style Complex
The Plan
Sarah purchased the property 9 years ago, which she called home. Sarah then Airbnb the apartment for the past couple of years. Sarah was looking to sell the apartment to realise some capital growth.
The Process
Sarah wanted to achieve a great sale price while limiting the vacancy of her Airbnb. The auction process was chosen to ensure the best price in the market, on the best contract terms. The plan was to arrange private inspections during the week, between guest bookings, and open homes on Saturday mornings.
Sarah’s professional Airbnb photos were used for the marketing, with realestate.com.au and a targeted personal direct call campaign focused on buyers who had inspected one-bedroom apartments in 4101 with Ray White
The Result
On the first inspection, an offer was received and the property was sold for $470,000
Buyer found: Ray White Buyer Database
Campaign Details
Listed: February 3, 2024
Marketing Options: Realestate.com.au; internal database targeting one-bedroom buyers
First Open Home:
3
Offers:
1 written offer
Days on Market:
3
Sales Review
Seller's Review
Sarah Miller
We loved working with Luke on our recent sale. He makes it happen and is genuine and professional. I highly recommend working with Luke, especially in the West End area.