River Front Serenity in Southbank Towers
The Plan
Karen and the family decided to sell the property, as it had been in the family for many years and they where looking to invest elsewhere. The property was tenanted and working with the tenant was very important to ensuring a successful sale
The Process
Achieving the best price in the market, on the best terms was important to Karen & the family. A 30 day settlement was preferred.
An extensive marketing campaign was implemented including both realestate.com.au and domain, to ensure the property was marketed both locally & interstate. A targeted buyer campaign focused on buyers who had inspected similar properties in 4101, through Ray White West End, was also a key marketing strategy.
The Result
Following a comprehensive auction campaign, 41 buyer inspections, 6 bidders, the property sold at auction for $797,000 being a 19% increase on the last sale in the complex. The competition of the auction was core in achieving the best price in the market.
Buyer found: Ray White Database
Under Bidder: realestate.com.au
Campaign Details
Listed: June 6, 2024
Auction Date: June 27, 2024
Marketing Options: Professional Photography, Realestate.com.au, domain.com.au and internal database targeting
Week One Open Homes:
15
Week Two Open Homes:
16
Week Three Open Homes:
10
Days on Market:
21
Sold Date:
27 June 2024
Bidders:
6
raywhitewestend.com.au
619
realestate.com.au
2,656
domain.com.au
550
Auction Bid History
Time | Amount |
11:46:24 AM | Sold |
11:45:41 AM | $797,000 |
11:45:40 AM | $796,000 |
11:45:19 AM | $795,000 |
11:45:15 AM | $790,000 |
11:44:52 AM | $785,000 |
Time | Amount |
11:44:42 AM | $770,000 |
11:44:30 AM | $750,000 |
11:44:29 AM | $725,000 |
11:44:26 AM | $675,000 |
11:44:22 AM | $650,000 |
11:44:14 AM | $500,000 |
Sales Review
Seller's Review
Karen Bloomer
Luke was extremely professional, has good communication skills and his knowledge of the West End market is exemplary. Dealing with him was an absolute pleasure and a positive experience. Many thanks