15/16 Barnsley Street

The Plan

Alice & Trung purchased the property 5 years ago and called townhouse home for a period, before renting the property out. Looking to take advantage of the market, Alice & Trung decided to sell.

The Process

Achieving the best price in the market, on the best terms was important to Alice & Trung. Settlement time frame & days on market where not.

An extensive marketing campaign was implemented including both realestate.com.au and domain, to ensure the property was marketed both locally & interstate. A targeted buyer campaign focused on buyers who had inspected similar properties in 4101, through Ray White West End, was also a key marketing strategy.

The Result

A four week auction campaign was planned. Following 23 buyer inspections, the property sold prior to auction for $770,000; being $120,000 more than townhouse 8 in the same complex, which was sold by another agent recently. The competition of the forthcoming auction was core in achieving the best price in the market. The buyer had to pay a premium, unconditionally, to secure the property prior to auction.