Luxury Modern 3 Bedroom Apartment in the Boutique Sierra Nuvo
The Plan
Byron purchased the apartment off the plan and called it home. Looking to upsize, Byron decided to sell the apartment.
The Process
Looking to maximise the sale price Byron decided to auction the apartment. Achieving the best price in the market, on the best terms was important. Timing was not.
An extensive marketing campaign was implemented including both realestate.com.au and domain, to ensure the property was marketed both locally & interstate. A targeted buyer campaign focused on buyers who had inspected three bedroom apartments in Highgate Hill, West End & South Brisbane in the last 90 days with budgets between $1,000,000 – $1,500,000, through Ray White West End, was also a key marketing strategy.
The Result
Following a comprehensive auction campaign, 26 buyer inspections, 5 bidders, the property sold at auction for $1,130,000; being 7.6% above the sellers expectations. The competition of the auction was core in achieving the best price in the market.
Buyer found: Realestate.com.au
Under Bidder: Realestate.com.au
Campaign Details
Listed: August 22, 2024
Auction Date: September 12, 2024
Marketing Options: Professional Photography, Realestate.com.au, domain.com.au and internal database targeting
Week One Open Homes:
11
Week Two Open Homes:
12
Week Three Open Homes:
4
Days on Market:
21
Sold Date:
12 Sep 2024
Bidders:
5
raywhitewestend.com.au
2644
realestate.com.au
520
domain.com.au
3705
Auction Bid History
| Time | Amount |
| 11:16:28 AM | Sold |
| 11:15:56 AM | $1,130,000 |
| 11:06:40 AM | Under Negotiation |
| 11:06:08 AM | $1,050,000 |
| Time | Amount |
| 11:05:53 AM | $1,000,000 |
| 11:05:18 AM | $950,000 |
| 11:05:11 AM | $900,000 |
