Spectacular Serenity with Unmatched River Views
The Plan
Kirsten & Scott purchased the property a little two & half years ago as an investment / Airbnb. Deciding to take advantage of the strong market conditions and re-invest elsewhere a decision was made to sell the apartment.
The Process
The property was already staged, as it was an Airbnb. A hold on future bookings as put in place. An auction campaign was chosen, as achieving the best price on the best terms was most important. Time on market was not important. Realestate.com.au, professional photography and access to the Ray White buyer database were the focus of the marketing campaign.
The Result
A four-week auction campaign was planned, however following the second open home, 33 groups inspecting, and 5 offers received, the property sold before auction for $1,300,000. Place Kangaroo Point had the same apartment for sale (apartment 40), just one floor above, which sold for $1,100,000 one week prior. The auction process and the competition resulted in $200,000 additional to Kirsten & Scott.
Buyer found: Realestate.com.au
Campaign Details
Listed: March 14, 2024
Auction Date: April 25, 2024
Marketing Options: Realestate.com.au and internal database targeting
First Open Home:
15 groups
Second Open Home:
7 groups
Mid Week & Private Inspections:
11 groups
Offers:
5 offers
Days on Market:
11
Sold Date:
25 March 2024
raywhitewestend.com.au
287 unique views
realestate.com.au
2,745 views
direct email receipts
69,415
Sales Review
Seller's Review
Kirsten Norman
Luke and his team at Ray White were beyond impressive at every step of the way. Luke achieved an amazing result for us, well beyond our expectations. We couldn’t be happier
