A Luxurious Lifestyle of Ease Awaits
The Plan
Tony purchased the property off the plan two years prior to completion. Once the property settled, Tony rented the property and 3 months following decided to sell.
The Process
A market best price was important to Tony, as was limiting the inconvenience to the tenants throughout the sale process. An auction campaign was chosen to ensure the best price in the market and to ensure an unconditional contract was achieved in an efficient timeframe.
An extensive marketing campaign was implemented including virtually staging the apartment, realestate.com.au and a targeted buyer campaign focused on buyers who had inspected luxury two bedroom apartments in 4101, through Ray White West End.
The Result
Following a four-week auction campaign, 45 buyer inspections, 4 offers, the property sold prior to auction for $965,000. The competition of the forthcoming auction was core in achieving the best price in the market. The buyer had to pay a premium, unconditionally, to secure the property prior to auction.
Buyer found: Realestate.com.au
Campaign Details
Listed: February 1, 2024
Auction Date: February 22, 2024
Marketing Options: Realestate.com.au, virtual staging, luxury photography, Ray White internal buyer database targeting
raywhitewestend.com.au
1860 unique views
realestate.com.au
2,338 views
Direct Email Receipts
28,237
Days on Market:
19
Offers:
4 written offers
First Open Home:
24 groups
Second Open Home:
8 groups
Third Open Home:
11 groups
Private & Mid Week Inspections:
2 groups
Sales Review
Seller's Review
Tony Davies
Luke and his team’s communication to the vendor (me) was outstanding. It was clear and non-emotional which was perfect for me. And he sold the property, which was the outcome I wanted.