Modern 2 Bedroom Sassari Apartment with Direct River Views
Buyer found: realestate.com.au
Under Bidder: realestate.com.au
The Plan
David purchased the apartment off the plan and the apartment was a rental for almost 10 years. Looking to take advantage of the market, David prepared the property for sale, which included not renewing the lease and professionally staging the apartment
An auction campaign was chosen, as achieving the best price in the market, on the best terms was important to David. Timing was not. A fixed 30 day settlement was preferred, however settlement dates were flexible
The Process
An extensive marketing campaign was planned including professional photography, professional staging, both realestate.com.au and domain, to ensure the property was marketed both locally & interstate. A targeted buyer campaign focused on buyers who had inspected apartments in 4101 (West End, South Brisbane & Highgate Hill) in the last 90 days with budgets between $1,250,000 – $1,500,000 through Ray White West End, was also a key marketing strategy.
Following a comprehensive four week auction campaign, 40+ buyer inspections, the property sold at auction for $1,354,000.
The Result
Darrin & Katrina was looking to downsize and was looking for an inner city apartment to call home. Darrin & Katrina had inspected properties with Ray White West End and were invited to inspect as they had previously inspected & attended the auction of a similar apartment in the complex a month prior.
Darrin & Katrina registered to bid over the phone for the auction in room at Ray White West End. The transparency and competition of the auction was core in providing Darrin & Katrina the confidence to bid & buy at auction
Campaign Details
Listed: April 16, 2026
Auction Date: May 7, 2026
Marketing Options: Professional Staging, Professional Photography, Realestate.com.au, domain.com.au and internal database targeting
Week One Open Homes
26
Week Two Open Homes
10
Week Three Open Homes
5
raywhitewestend.com.au
400
realestate.com.au
1,545
domain.com.au
372
Buyer Match
244
Auction Bid History
| Time | Amount | |
| 07/05/2026 12:08:04 PM | $1,354,000.00 | |
| 07/05/2026 12:07:42 PM | $1,353,500.00 | |
| 07/05/2026 12:07:14 PM | $1,353,000.00 | |
| 07/05/2026 12:06:35 PM | $1,352,000.00 | |
| 07/05/2026 12:06:20 PM | $1,351,000.00 | |
| 07/05/2026 12:05:38 PM | $1,350,000.00 | |
| 07/05/2026 12:05:24 PM | $1,345,000.00 | |
| 07/05/2026 12:05:19 PM | $1,340,000.00 |
| Time | Amount | |
| 07/05/2026 12:04:57 PM | $1,335,000.00 | |
| 07/05/2026 12:04:40 PM | $1,330,000.00 | |
| 07/05/2026 12:04:33 PM | $1,320,000.00 | |
| 07/05/2026 12:04:27 PM | $1,310,000.00 | |
| 07/05/2026 12:04:15 PM | $1,300,000.00 | |
| 07/05/2026 12:04:09 PM | $1,250,000.00 | |
| 07/05/2026 12:03:55 PM | $1,200,000.00 | |
| 07/05/2026 12:03:47 PM | $1,100,000.00 |

