1609/35 Tondara Lane
West End, QLD 4101
Property Video
TOP FLOOR - LOW BC FEES - VACANT MOVE IN READY!
Buyer found: realestate.com.au
The Plan
Andy & Stacy originally purchased this property off the plan and held it as a long-term investment for nearly nine years. Looking to capitalize on the substantial capital growth achieved over that period, they decided it was time to sell. After the tenant vacated, the property underwent minor updates including a fresh repaint and new carpets before going to market.
An auction strategy was chosen to maximize competition and secure the highest possible price under favorable terms. While a standard 30-day settlement was preferred, Andy & Stacy remained flexible to accommodate the right buyer.
The Process
To reach a broad pool of qualified buyers, an extensive marketing campaign targeted both local and interstate prospects. Presentation was prioritized, featuring professional staging, high-end photography and premium showcase placements on realestate.com.au and Domain.
A core pillar of the strategy’s success was targeted buyer matching powered by Ray White West End. The team directly engaged active buyers from their database who had inspected properties across the 4101 postcode (West End, South Brisbane, and Highgate Hill) in the $850,000–$1,000,000 price band within the preceding 90 days.
The Result
A three-week auction campaign did not result in a sale at auction. After placing a price on the property for two weeks, Andy & Stacy decided to re-auction. The property subsequently sold following the second auction.
Puja & Pinalkumar were searching for an investment in the Brisbane State High catchment, which they intended to move into when the time was right for their family. The apartment suited their needs, as it featured low body corporate fees in a good-quality Stockwell complex.
Campaign Details
Listed: August 6, 2026
Auction Date: August 20, 2026
Marketing Options: Professional Staging, Professional Photography, Realestate.com.au, domain.com.au and internal database targeting
Week One Open Homes
4
Week Two Open Homes
4
Week Three Open Homes
12
Post Auction Open Homes
41
raywhitewestend.com.au
1,150
realestate.com.au
4,359
domain.com.au
1,104
Buyer Match
438
